CONTACT: Janine G. Sorbello, Dir. of Ext. Affairs DATE: August 29, 2022
CELL: 302-290-3224
EMAIL: [email protected]
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Wilmington, DE – Goldey-Beacom College (GBC) is pleased to announce the launch of five new graduate certificate programs for fall 2022 enrollment. These programs were approved by the Delaware Department of Education on July 12, 2022.
“We met with many area employers to discuss education and training needs,” said Dr. Colleen Perry Keith, president of GBC. “We identified five major areas where upskilling or reskilling would make it possible for an employee to move forward in a particular career path. Combined with evolving education trends, one specifically noted by The World Economic Forum’s “The Future of Jobs Report 2020”, estimated the need for reskilling for 50% of us over the next five years. A Harvard Business Review article by Sean Gallagher entitled “How the Value of Educational Credentials Is and Isn’t Changing” (September 20, 2019), said that 64% of employers surveyed ‘agreed that the need for continuous lifelong learning will demand higher levels of education and more credentials.’ ”
“When you think about GBC’s recognition on the Economic Mobility Index,” continued Dr. Keith, “we should be getting all sorts of students – we provide value for those who need it the most. It’s not just that we happen to be affordable, it’s that we have an intentional focus on enabling the least-resourced students to come to our institution and gain an incredible life opportunity.”
Certificate Descriptions
Certificate in Marketing: This nine-credit graduate certificate emphasizes organization, planning, evaluation, and control of essential aspects of the firm’s marketing activities. The student is exposed to new product development, management of advertising, distribution, and sales administration. In addition, the student will become familiar with the assembly of marketing data, analysis, and the application of quantitative models.
Certificate in Human Resource Management: This nine-credit graduate certificate is designed for those individuals transitioning into HR positions and individuals in management positions. Students will gain an understanding of the human resource role in organizations today and the importance of the strategic approach to human resource management. Students will explore the increasing complexity of talent acquisition and the related challenges of employee retention and engagement. Topics will include performance management, employment law, safety and health, and diversity, equity and inclusion.
Certificate in Health Care Management: This nine-credit graduate certificate is designed for those individuals transitioning into health care organizations or positions and those requiring a more in-depth understanding of the health care industry. The certificate provides the student with an understanding of the role of public policies and politics in the health care industry, the various component sectors of the industry, and the planning methods used within the health care field. Students examine the principles and practical application of the laws that affect the operations and decisions of health care providers. An introduction to the main components of health information technology and how it relates to health care service businesses provides a basis for understanding the role of information in the success of the delivery system and other health care processes.
Certificate in Entrepreneurship: This nine-credit graduate certificate fosters the entrepreneurial mindset and develops critical skills. Students become empowered to launch their own new ventures and create employment opportunities for others or translate the skills learned for intrapreneurial success in larger organizations. Students examine the process of evaluating the viability of business ideas and managing a venture through its growth stages and master a variety of tools for managing projects. Students will have an opportunity to take a deeper dive into social entrepreneurship or leadership with an elective.
Certificate in Information Technology: This nine-credit graduate certificate is designed to prepare professionals to bridge the gap between today’s technology and management’s use of the products of the global information infrastructure. All modern organizations require people equipped to focus information technology on its specific business needs, with an eye on leveraging IT for productivity and competitiveness. Any individual who is responsible for processing information, decision-making or managing systems, and who wants to sharpen their skills, would benefit from this program.
These five new graduate certificate programs follow the fall 2022 introduction of two new undergraduate degree programs that were approved in March 2022 by the Delaware Department of Education:
In fall 2023, the College plans to offer two additional undergraduate degrees:
Founded in 1886, Goldey-Beacom College has approximately 1,300 students enrolled from 22 states and 65 nations. The College offers 42 degree options in its graduate and undergraduate programs with majors in psychology, economics, criminal justice, communication & media, human services, English, and all areas of business, including accounting, business administration, entrepreneurship, and finance.
The College is accepting students into two new degree programs in fall 2022: B.A. in Interdisciplinary Studies; B.S. in Business Administration with a concentration in Business Analytics. Both were approved in March 2022 by the Delaware Department of Education. In fall 2023, the College plans to offer two additional degrees: Bachelor of Science in Marketing; Bachelor of Science in Business Administration with a concentration in Digital Marketing.
The College is committed to connecting its graduates with careers in their respective fields. For over a decade, the College has achieved a 90% placement rate for graduates. Goldey-Beacom College is located in Pike Creek Valley, a suburb of Wilmington, Delaware. The College is accredited by the Middle States Commission on Higher Education and the Accreditation Council for Business Schools and Programs.
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